This chapter has looked at some historic turning points in the way anthropologists have defined culture. There is not one true, absolute definition of culture. Anthropologists respect traditions such as language; the development of self, especially from infancy to adulthood; kinship; and the structure of the social unit, or the strata of a person within their class structure; marriage, families, and rites of passage; systems of belief; and ritual. However, anthropologists also look at change and the impact it has on those traditions.
With globalization moving at a dramatic pace, and change unfolding daily, how will emerging trends redefine the culture concept? For example, social media and the Internet connect the world and have created new languages, relationships, and an online culture without borders. This leads to the question: is digital, or cyber anthropology the future? Is the study of online cultures, which are encountered largely through reading text, considered armchair or off the veranda research? Is the cyber world a real or virtual culture? In some ways, addressing online cultures takes anthropology back to its roots as anthropologists can explore new worlds without leaving home. At the same time, cyberspaces and new technologies allow people to see, hear, and communicate with others around the world in real time.
Back in the coffee shop, where we spent time with Bob, we discovered that he hoped to keep familiar aspects of his own culture, traditions such as language, social structure, and unique expressions of values, alive. The question, what is culture, caused us to reflect on our own understandings of the cultural self and the cultural Other, and on the importance of self and cultural awareness.