9.4: The Effects of the Internet and Globalization on Popular Culture and Interpersonal Communication
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- Describe the effects of globalization on culture.
- Identify the possible effects of news migrating to the Internet.
- Define the Internet paradox.
Electronic Media and the Globalization of Culture
New Media: Internet Convergence and American Society
- The Internet has made pop culture transmission a two-way street. The power to influence popular culture no longer lies with the relative few with control over traditional forms of mass media; it is now available to the great mass of people with access to the Internet. As a result, the cross-fertilization of pop culture from around the world has become a commonplace occurrence.
- The Internet’s key difference from traditional media is that it does not operate on a set intervallic time schedule. It is not “periodical” in the sense that it comes out in daily or weekly editions; it is always updated. As a result, many journalists file both “regular” news stories and blog posts that may be updated and that can come at varied intervals as necessary. This allows them to stay up-to-date with breaking news without necessarily sacrificing the next day’s more in-depth story.
- Pick a method of in-person communication and a method of Internet communication, and compare and contrast these using a Venn diagram.