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  • https://socialsci.libretexts.org/Bookshelves/Communication/Introduction_to_Communication/Communication_in_the_Real_World_-_An_Introduction_to_Communication_Studies/02%3A_Communication_and_Perception/2.01%3A_Perception_Process
    This page explains the perception process, highlighting how we select, organize, and interpret information. Key points include the influence of salience on selection and the importance of visual and a...This page explains the perception process, highlighting how we select, organize, and interpret information. Key points include the influence of salience on selection and the importance of visual and aural stimuli, needs, interests, and expectations. Information organization relies on patterns of proximity, similarity, and difference, while interpretation uses schemata based on past experiences and knowledge.
  • https://socialsci.libretexts.org/Courses/Collin_College/SOCI_1306%3A_Social_Problems/10%3A_Your_Social_Problem/10.04%3A_Develop_an_intervention/10.4.07%3A_Skills_and_Competencies_in_Sociological_Practice
    Sociologists are trained to help people and organizations assess and improve their social condition or situation. As agents of change, sociologists must develop an understanding of investigational met...Sociologists are trained to help people and organizations assess and improve their social condition or situation. As agents of change, sociologists must develop an understanding of investigational methods, measurements, and social relationships to help clients and communities narrow the gap between their current condition and what they need. Sociologists focus on helping people by adding value and expertise in research, data collection, and analysis about social issues and potential solutions.
  • https://socialsci.libretexts.org/Bookshelves/Sociology/A_Career_in_Sociology_(Kennedy)/04%3A_Working_with_Diverse_Groups/4.01%3A_Skills_and_Competencies_in_Sociological_Practice
    Sociologists are trained to help people and organizations assess and improve their social condition or situation. As agents of change, sociologists must develop an understanding of investigational met...Sociologists are trained to help people and organizations assess and improve their social condition or situation. As agents of change, sociologists must develop an understanding of investigational methods, measurements, and social relationships to help clients and communities narrow the gap between their current condition and what they need. Sociologists focus on helping people by adding value and expertise in research, data collection, and analysis about social issues and potential solutions.
  • https://socialsci.libretexts.org/Bookshelves/Communication/Interpersonal_Communication/Interpersonal_Communication%3A_Context_and_Connection-OERI
    Interpersonal Communication: Context and Connection provides an engaging overview of interpersonal communication grounded in theory, research, and practical application, with an eye to the lived exper...Interpersonal Communication: Context and Connection provides an engaging overview of interpersonal communication grounded in theory, research, and practical application, with an eye to the lived experience of college students.

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