Learning Objectives After reading this chapter, the student will be able to: Define persuasion; Define ethos, logos, and pathos; Explain the barriers to persuading an audience; Construct a clear, reas...Learning Objectives After reading this chapter, the student will be able to: Define persuasion; Define ethos, logos, and pathos; Explain the barriers to persuading an audience; Construct a clear, reasonable proposition for a short classroom speech; Compose an outline for a well-supported persuasive speech; Analyze the audience to determine appropriate emotional and personal appeals. Unless otherwise indicated images throughout this chapter are licensed by Pexels.
