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Social Sci LibreTexts

8: Mass Communication

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Learning Objectives

After reading this chapter you should be able to:

  • Define mass communication.
  • Identify key functions of mass communication.
  • Understand prominent theories of mass communication.
  • Understand the role that media plays in your life.
  • Describe pop culture.
  • Identify several key elements of media literacy.
  • Recognize your role in the global community.

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This page titled 8: Mass Communication is shared under a CC BY-SA license and was authored, remixed, and/or curated by Scott T. Paynton & Laura K. Hahn with Humboldt State University Students.

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