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5.3: Developing a Strong Resume

  • Page ID
    106740
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    Marketing Focus

    Your resume is a marketing document that sells your candidacy. It provides an outline of your educational background, your work experience, and the key skills you have acquired. Your resume should be marketed in a format that is pleasing to read, efficient in its use of the English language, and so concise that it fits on one page. Once you have approximately ten years of experience, it is more acceptable to have a two-page resume, but until then, you should adhere to a one-page document. Recruiters can frown on the audacity of a college student with a two-page resume. Whether you are not sure you can fill a one-page resume, or whether you think it’s not possible to fit your information to only one page, this section will help you get to your goal: an exceptional, one-page resume.

    The following video is an animated look at why résumés are so important. You can read a transcript of the video here.38

    Figure 5.3 – Watch “Why Do I Need a Resume?” (link: https://www.youtube.com/watch?time_continue=2&v=Yc4pgOsUJfA)

    Quality, Clarity, and Accuracy

    Your resume is the most critical component, or cornerstone, of your marketing campaign and it must meet two important criteria:

    1. Your resume must be written in a clear and concise manner so the reader can quickly grasp what you offer as a candidate. Most seasoned recruiters scan a resume in about seven to ten seconds, but do not let that short review time throw you. Recruiters have an eye for the key things to look for in a resume, so a lot of care should be put into its construction. That construction should highlight the following features:
      • Your strengths
      • Your responsibilities
      • Your accomplishments
    2. Your resume must be completely error-free. A resume represents you when you are not there. Recruiters look for reasons to reduce the number of resumes to review, so one error can be all that is needed to discard your resume and your candidacy. This is true in both good and bad economies, so take great care to guarantee 100 percent accuracy. Proofread your resume several times, use spell check, and ask someone who is exceptional at proofreading to review it. Always assume that an error lurks somewhere in your resume and review it and review it and review it until you find that error! Resumes often have the following common errors:
      • Misspellings (Spell check does not catch every misspelled word; meat will not be corrected if you meant to write meet.)
      • Errors in verb tense (Past experiences should be written in the past tense and current experiences in the current tense.)
      • Grammatical errors of any kind
      • Inconsistent formatting
      • Inappropriate length

    How to Craft the Perfect Resume

    This is a trick title because there is no perfect resume. You could always choose to have a particular bullet point written in ways that are grammatically correct, are results oriented, and use action verbs, but writing a resume is not a perfect science. You could show your resume to five different recruiters and you might get five different opinions. There is no need to worry. The important thing is that it is well-written and highlights your accomplishments (no matter how big or how not so big). It’s important that the format be consistent and that you get an opinion from a professional, whether it is someone from career services, a professor, or a person who is currently working in the field in which you are most interested.

    A well-written resume can do seven specific things for you and your job search:

    It Represents You When You Are Not There

    Your resume can be uploaded to global job boards like Monster, CareerBuilder, and others in a few minutes. It can be sent to a company’s online database with a push of a button. It can then be shared with dozens of recruiters and hiring managers without you even knowing about it. In fact, it’s a lot easier to get your resume in front of a recruiter than it is to have a physical presence in their office; therefore, make certain it’s a well-written, well-positioned document that makes an exceptional first impression.

    It Quantifies Your Accomplishments

    The best resume quantifies results and accomplishments clearly and easily. Here are some examples:

    1. If you reduced errors by 35 percent, if you increased profits by 55 percent, and if 75 percent of your customers are repeat customers, include this information clearly, succinctly, and proudly.
    2. If you have been a student teacher with thirty-five students in a classroom and student grades improved by 25 percent, include that as well.
    3. If you have worked as an administrative assistant in a dentist’s office and you are part of a marketing team that has increased new patient accounts by 10 percent last quarter, include that!
    4. If you worked in the school library and the number of lost books has declined by 50 percent, or if you provide guidance to approximately fifty students per day, that information should be in your resume.

    Quantifying your accomplishments gives your resume readers the specific information they need to know about your abilities and to be intrigued by what you can do for them.

    It Clearly States Your Abilities

    Focus on the results of your actions. Being results oriented helps resume readers understand your abilities. What exactly do you do, or what have you done in the past? Your resume should answer this question very quickly. For example, if you have been responsible for opening and closing a retail store on a daily basis and for managing the register that took in approximately $5,000 worth of merchandise a day, state that clearly and concisely. If you have written three to four sports articles for your school paper every month for the past three years, include that as well.

    The more you quantify your accomplishments, the more your abilities will be understood.

    It Shows Your Command of the Written Word

    You don’t have to be an English major to make sure that your resume is well written. Visit the career services department and inquire about resume writing workshops. Be sure to participate in them and consider scheduling a 1:1 appointment with a career counselor for additional support with your resume. Ask an older sibling who is in the workplace to review your resume before it goes into cyberspace or to a future employer. Other options include asking a teacher, professor, or perhaps someone with whom you worked with or for in the past to review your resume. Whatever the case, it is your responsibility to have a well-written resume. Remember that if it has one misspelled word, your resume could easily be dismissed, along with your candidacy. It’s critical that your resume be accurate and well written.

    It Creates Talking Points for Your Future Interviews

    Clearly listing your accomplishments and quantifying those accomplishments can create talking points for your future interviews. For example, perhaps your bullet point is the following:

    • Responsible for the intake and outtake of approximately 1,000 books daily, ensuring that all library users are logged into the new electronic database, which has decreased the number of lost books by 80 percent in the past year.

    Many individuals have to think about the results of their work. Including this detailed information in your resume actually allows you to easily talk about the value you’ve brought to previous employers. During an interview, with the preceding example in mind, you can easily talk about how you use technology to improve processes. You can discuss the team environment of the library staff and how you are all working toward decreasing the number of lost books. It shows that you have positively affected the bottom line by helping libraries hold onto books versus losing them, which results in unnecessary fees to library users.

    It Proves Your Worth to Your Past Employers

    Whenever including bullet points about past work, always tie your efforts to the bottom line. Earlier examples in this Unit included the following accomplishments:

    • Reducing errors by 35 percent
    • Increasing profits by 55 percent
    • Boosting repeat sales to 75 percent

    Information relating to a company’s bottom line is exactly what employers want to read. Highlighting results like these increases your chances of having your resume noticed.

    It Demonstrates What You Can Do for Your Future Employer

    Unlike financial investments, past performance is an indicator of future success, so include and quantify your past performance, and future employers will be inclined to believe you can do the same for them. They will believe it, but you have to continue supporting that belief with your exceptional networking and interviewing skills. Interviewing skills will be addressed later in this Unit. Remember, however, that your resume is introductory in nature. You want to get their attention and initiate their interest so your foot can inch ever closer to getting in their door.

    Resume Format

    Perhaps the hardest part of writing a résumé is figuring out what format to use to organize and present your information in the most effective way. There is no correct format, per se, but most résumés follow one of the four formats below. Which format appeals to you the most?

    1. Reverse chronological résumé: A reverse chronological résumé (sometimes also simply called a chronological résumé) lists your job experiences in reverse chronological order—that is, starting with the most recent job and working backward toward your first job. It includes starting and ending dates. Also included is a brief description of the work duties you performed for each job, and highlights of your formal education. The reverse chronological résumé may be the most common and perhaps the most conservative résumé format. It is most suitable for demonstrating a solid work history, and growth and development in your skills. It may not suit you if you are light on skills in the area you are applying to, or if you’ve changed employers frequently, or if you are looking for your first job.
    2. Functional résumé: A functional résumé is organized around your talents, skills, and abilities (more so than work duties and job titles, as with the reverse chronological résumé). It emphasizes specific professional capabilities, like what you have done or what you can do. Specific dates may be included but are not as important. So if you are a new graduate entering your field with little or no actual work experience, the functional résumé may be a good format for you. It can also be useful when you are seeking work in a field that differs from what you have done in the past. It’s also well suited for people in unconventional careers.
    3. Hybrid résumé: The hybrid résumé is a format reflecting both the functional and chronological approaches. It’s also called a combination résumé. It highlights relevant skills, but it still provides information about your work experience. With a hybrid résumé, you may list your job skills as most prominent and then follow with a chronological (or reverse chronological) list of employers. This résumé format is most effective when your specific skills and job experience need to be emphasized. Hybrid Résumé Examples
    4. Video, infographic, and Web-site résumé: Other formats you may wish to consider are the video résumé, the infographic résumé, or even a Web-site résumé. These formats may be most suitable for people in multimedia and creative careers. Certainly with the expansive use of technology today, a job seeker might at least try to create a media-enhanced résumé. But the paper-based, traditional résumé is by far the most commonly used—in fact, some human resource departments may not permit submission of any format other than paper based. Video Resume Examples; Infographic Résumé Examples; Web-Site Résumé Examples

    An important note about formatting is that, initially, employers may spend only a few seconds reviewing each résumé—especially if there is a big stack of them or they seem tedious to read. That’s why it’s important to choose your format carefully so it will stand out and make the first cut.

    Here are some example templates from College of the Canyons.

    Résumé Contents and Structure

    For many people, the process of writing a résumé is daunting. After all, you are taking a lot of information and condensing it into a very concise form that needs to be both eye-catching and easy to read. Don’t be scared off, though! Developing a good résumé can be fun, rewarding, and easier than you think if you follow a few basic guidelines. In the following video, a résumé-writing expert describes some keys to success.

    Figure 5.4 – Watch “Resume Tutorial” (link: https://www.youtube.com/watch?time_continue=12&v=O5eVMaPZWmM)

    Contents and Components to Include

    1. Your contact information: full name (avoid nicknames), address, phone number, professional email address
    2. Objective: a brief statement sharing what you are looking for and what you have to contribute
    3. A summary of your skills: 5–10 skills you have gained in your field; you can list hard skills as well as soft skills (refer to the Professional Skill Building topic in this course)
    4. Work experience: depending on the résumé format you choose, you may list your most recent job first; include the title of the position, employer’s name, location, employment dates (beginning, ending). Use brief bullet point statements to list your responsibilities and achievements. Use action words to start each bullet point. Refer Table1 below.
    5. Volunteer experience:
    6. Education and training: formal and informal experiences matter; include academic degrees, professional development, certificates, internships, study abroad, etc.
    7. References statement (optional): “References available upon request” is a standard phrase used at the end of résumés or you may take a proactive approach and create a separate document that lists your references. See sample below
    8. Other sections: may include, a branding statement, a summary statement, additional accomplishments, and any other related experiences such as: Computer Skills, Language Skills, Extracurricular Activities or Honors and Awards

    Caution

    Résumés resemble snowflakes in as much as no two are alike. Although you can benefit from giving yours a stamp of individuality, you will do well to steer clear of personal details that might elicit a negative response. It is advisable to omit any confidential information or details that could make you vulnerable to discrimination, for instance. Your résumé will likely be viewed by a number of employees in an organization, including human resource personnel, managers, administrative staff, etc. By aiming to please all reviewers, you gain maximum advantage.

    • Do not mention your age, gender, height or weight.
    • Do not include your social security number.
    • Do not mention religious beliefs or political affiliations, unless they are relevant to the position.
    • Do not include a photograph of yourself or a physical description.
    • Do not mention health issues.
    • Do not use first-person references. (I, me).
    • Do not include wage/salary expectations.
    • Do not use abbreviations.
    • Proofread carefully—absolutely no spelling mistakes are acceptable.

    Top Ten Tips for a Successful Résumé

    1. Aim to make a résumé that’s 1–2 pages long on letter-size paper.
    2. Make it visually appealing.
    3. Use action verbs and phrases. See Table 1 below for a list of action verbs.
    4. Proofread carefully to eliminate any spelling, grammar, punctuation, and typographical errors.
    5. Include highlights of your qualifications or skills to attract an employer’s attention.
    6. Craft your cover letter as a pitch to people in the profession you plan to work in (more on cover letters in the next section)
    7. Stand out as different, courageous.
    8. Be positive and reflect only the truth.
    9. Be excited and optimistic about your job prospects!
    10. Keep refining and reworking your résumé; it’s an ongoing project.

    Remember that your résumé is your professional profile. It will hold you in the most professional and positive light, and it’s designed to be a quick and easy way for a prospective employer to evaluate what you might bring to a job. When written and formatted attractively, creatively, and legibly, your résumé is what will get your foot in the door. You can be proud of your accomplishments, even if they don’t seem numerous. Let your résumé reflect your personal pride and professionalism.

    In the following video, “Résumé Tips for College Students From Employers,” several college graduate recruiters summarize the most important points about crafting your résumé.39

    You can download a transcript of the video here.

    A screenshot of the "Resume Tips for College Students from Employers" video
    Figure 5.5 – Watch “Resume Tips for College Students from Employers” (link:

    https://www.youtube.com/watch?time_continue=1&v=fYavOr8Gnac)

    Table 5.2 - Action Words

    accelerated

    accomplished

    achieved

    acquired

    administered

    advised

    analyzed

    appointed

    approved

    arranged

    assisted

    assembled

    audited

    attained

    delegated

    demonstrated

    designed

    determined

    developed

    devised

    directed

    distributed

    drafted

    edited

    educated

    eliminated

    encouraged

    enhanced

    enlarged

    established

    evaluated

    examined

    exceeded

    executed

    expanded

    expedited

    extracted

    fabricated

    facilitated

    formulated

    founded

    generated

    headed

    helped

    hired

    identified

    illustrated

    implemented

    improved

    increased

    headed

    helped

    hired

    identified

    illustrated

    implemented

    improved

    increased

    initiated

    innovated

    inspected

    installed

    instructed

    integrated

    interpreted

    interviewed

    investigated

    launched

    maintained

    managed

    marketed

    mediate

    minimized

    monitored

    motivated

    negotiated

    obtained

    operated

    organized

    originated

    overhauled

    oversaw

    participated

    performed

    persuaded

    planned

    prepared

    presented

    prioritized

    processed

    produced

    programmed

    promoted

    proposed

    provided

    published

    recorded

    recruited

    regulated

    related

    remodeled

    reorganized

    repaired

    represented

    researched

    resolved

    restored

    restructured

    retrieved

    reviewed

    revised

    scheduled

    shaped

    solved

    sorted

    spoke

    streamlined

    summarized

    supervised

    tabulated

    taught

    trained

    translated

    trimmed

    upgraded

    utilized

    validated

    worked

    wrote

    On the next few pages are samples to reference to help you prepare your resume. The resume examples are from College of the Canyons’ Job Search Information & Templates page.

    Sample Reference Page

    References for Joe Cougar

    23450 Any Street Road

    Valencia, CA 91355

    (661) 555-5555

    Joecougar@earthlink.net

    Jane Jones

    Supervisor, JCrew Retail Store, May 2012 – August 2012

    Phone: (661) 555-5555

    Email: Janejones@jcrew.org

    Sarah Canyons

    Professor, College of the Canyons, Spring 2016

    Phone: (661) 755-5555

    Email: Sarah.canyons@canyons.edu

    Michael James

     

    Phone: (661) 855-5555

    Email: Michael.james@publisher.com

    As you develop your resume, be sure to have several people review it with you. The Career Center is a great resource on campus to help you with your resume. They have experts available to assist you in creating, critiquing, and drafting your resume. You may meet 1:1 with a Job Developer to get individualized feedback on your resume. For more information visit the Career Center and schedule an appointment (link: https://www.canyons.edu/studentservices/career/).

    Every semester the Career Center organizes a “Resume Rally” in preparation for the Targeted Job and Career Fair event. Connect with the Career Center for more information and to inquire about upcoming events and workshops.

    College of the Canyons Career Services and Resume For America have partnered to bring you an excellent online resume builder! You must have a @canyons.edu or @my.canyons.edu email account to use this website. https://resumecompanion.com/resume-builder-edu-2/canyons/

    Table 5.3 – Resume Writing Resources40

    Website

    Description

    The Online Resume Builder (from My Perfect resume)

    The online résumé builder is easy to use. Choose your résumé design from the library of professional designs, insert prewritten examples, then download and print your new résumé.

    Résumé Builder (from Live Career)

    This site offers examples and samples, templates, tips, videos, and services for résumés, cover letters, interviews, and jobs.

    Résumé Samples for College Students and Graduates (from About Careers)

    This site offers a plethora of sample résumés for college students and graduates. Listings are by type of student and by type of job. Résumé templates are also provided.

    JobSearch Minute Videos (from College Grad)

    This site offers multiple to-the-point one-minute videos on topics such as print résumés, video résumés, cover letters, interviewing, tough interview questions, references, job fairs, and Internet job searching.

    42 Résumé Dos and Don’ts Every Job Seeker Should Know (from the muse)

    A comprehensive list of résumé dos and don’ts, which includes traditional rules as well as new rules to polish your résumé.

    COC Career Center

    The Career Center provides assistance with career counseling, internship assistance and the job search process. Meet with an expert for professional feedback on your resume.

    Activity 5.3: Creating My Resume41

    Compile data reflecting your professional and educational skills and accomplishments. Assess the main résumé formats and select one that meets your needs, then create a first draft of your professional résumé.

    1. Compile all needed information for your résumé, including your contact information, a summary of your skills, your work experience and volunteer experience, education and training (including your intended degree, professional development activities, certificates, internships, etc.). Optionally you may wish to include job objective, a brief profile, a branding statement, additional accomplishments, and any other related experiences.
    2. Select one of the résumé builder tools listed above in the Résumé Writing Resources table.
    3. Create your résumé, following instructions at your selected site.
    4. Save your document as a PDF file.
    5. Follow instructions from your instructor on how to submit your work.

    This page titled 5.3: Developing a Strong Resume is shared under a CC BY 4.0 license and was authored, remixed, and/or curated by Graciela Martinez and Elizabeth Shaker.

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