Persuasion and Critical Thinking
( \newcommand{\kernel}{\mathrm{null}\,}\)
Front Matter
1: What is Persuasion?
2: Basics of Persuasive Thinking
3: Persuasive Strategies
4: Preparing a Speech
5: Speaking Confidently
6: Delivery
7: Types of Persuasive Speeches
8: Persuasive Strategies - Logical Fallacies
9: Ethics Matters
10: Persuasive Theories - Cognitive Dissonance Theory
11: Organizing Policy Speeches
12: Persuasive Theories - Elaboration Likelihood Model
13: Mass Media and Persuasion
Back Matter